Q4 2026 · LIMITED SPOTS · 5 CLIENTS / QUARTER

Marketing should move
as one system.

Google Ads. Meta. Websites. Content. Local visibility. Connected TV. One team looking at the same numbers and pushing toward the same business outcome.

Apply for Q4 See what we manage →

AGENCYANALYTICS REPORTINGROKU + PARAMOUNT+ / CTVCHARLOTTE, NC

PAID SEARCH ✦ PAID SOCIAL ✦ WEB + CRO ✦ CONTENT ✦ LOCAL SEO ✦ CONNECTED TV ✦ ANALYTICS ✦

// THE NORMAL SETUP

Six channels.
Six separate decisions.

Search goes one way. Social goes another. The website gets treated like a brochure. Reporting comes last.

// THE FIRSTPATH MODEL

Pull every channel
into one loop.

Same offer. Same conversion path. Same reporting layer. The next move comes from what the numbers actually say.

FIRSTPATHMEDIA

01GOOGLE ADS

02META ADS

03WEB / CRO

04CONTENT

05LOCAL SEO

06CTV

// ONE SYSTEM / SIX CHANNELS

Six channels.
One direction.

Search. Social. Web. Content. Local. CTV. One operating system.

01 / SEARCH

Catch demand.

Google Search, Performance Max where appropriate, Maps/local intent, search-term control and conversion tracking.

INTENT → CONVERSION

02 / SOCIAL

Create demand.

Meta campaigns, creative testing, retargeting and audience development designed around what people actually stop for.

ATTENTION → ACTION

03 / WEB

Convert the click.

Landing pages, CRO, mobile performance, analytics and websites designed around the next action — not decoration.

TRAFFIC → PIPELINE

04 / CONTENT

Build recognition.

Photography, video, short form, ad creative and useful content that gives every paid and organic channel more to work with.

PRODUCT → STORY

05 / LOCAL

Win nearby.

Google Business Profile, review systems, local landing pages and location-specific campaigns for high-intent local buyers.

MAPS → FOOT TRAFFIC

06 / CTV

Move into the living room.

Roku, Paramount+ eligible inventory and connected-TV campaign management coordinated with the rest of the funnel.

REACH → RECALL

0106

// WHAT CHANGES

Your marketing becomes

VISIBLE.CONNECTED.MEASURABLE.SCALABLE.

Not overnight. Not by magic. By building the tracking, creative, offers and channel coordination required to learn what is working and push harder where the economics support it.

// WHAT WE MANAGE